The Most Badass Breakdown of the MAGA Cult I’ve Seen

Send This to any MAGA Person You Still Care About

Jayne Converse is a history teacher and created an incredible video about the MAGA cult. She talks about how and why people get sucked into Trumpism. Check it out below.

Hey Everyone!

I stumbled across a video the other day, and as soon as I watched it, I knew I had to share it with you all. And I didn’t want to just repost the video. This was far too important to only post as a social media post or Substack Note.

This shit was incredible. I knew that it had to go out to as many people as possible. So I transcribed the audio from the original post, so I could put it into an article. One that you could share with any MAGA person you still actually care about.

Jayne Converse is a history teacher. She created this video that looks at Trump’s Cult 45 from a psychological approach. This is explained in a factual, easy-to-understand way.

Perfect for MAGA friends and family. Or former friends.

Please give this a read. If it resonates with you as much as it did with me, I’d love for you to share it. Please email the link to this article or post it on your favorite social media accounts. We must spread the word about how to stop this bullshit MAGA brainwashing.

From here on, these are Jayne’s words. I hope you enjoy this. I’ll post the video below the transcribed audio at the end of the article.

“I’ve been dying to dig into this. I’ve been asking myself for years why Trump’s followers can’t see reality. So I did my research and I’m going to share it with you.

Let’s talk about the psychology behind the Trump cult, because that’s what it is. It’s not a normal political movement anymore. It’s a cult of personality. And if we want to fight it, we have to understand it.

So let’s break it down.

First, Trump doesn’t offer policies. He offers identity. He’s not popular because of what he does, but because of what he represents. To many of his followers, he’s the walking, talking middle finger to a system they believe has failed them.

They see him as their guy, not because he’s honest, not because he helps them, but because he talks like them, rages like them, and punches the people they’ve been told to blame for everything. In psychology, there’s a term for this: Identity fusion.

It’s when your personal identity becomes fused with your group or leader. That’s why criticism of Trump feels like a personal attack to his supporters; it’s not just that he’s being criticized. It’s “I’m being criticized.”

Second, He offers revenge, not solutions. He doesn’t promise to fix health care or raise wages or protect your rights. He promises to go after them.

Whether it’s immigrants, the press, black activists, LGBTQ people, liberals, college students, or elites, anyone outside the tribe. That’s classic authoritarianism. Give people a sense of law. Tell them who stole it. Then promise to make them pay.

And to some people, that rage, that promise of vengeance, is more emotionally satisfying than actual policy. It doesn’t fix their problems, but it feels like power.

Third, people crave order, and Trump promises strength. When institutions fail, when you don’t trust the media, the courts, elections, or schools, you start to look for a savior. Someone who says, “Only I can fix it.” That’s why Trump acts like a strong man.

He creates the crisis, then sells himself as the only one tough enough to stop it. He’s done that over and over and over again. He’s not leading a movement. He’s leading a dependency.

Fourth, his followers are trapped in an information bubble. They don’t just believe lies. They live inside them. Fox News, MAGA influencers, far-right churches, Trump’s own app, Truth Social, it’s a closed-loop ecosystem that tells them every day, the elites hate you, the media lies, only Trump tells the truth.

This is called epistemic closure, when you no longer accept any outside information. It’s cult logic. If Trump says it, it’s true. If the world says otherwise, the world is lying.

And then fifth, shame is too powerful, so they double down, just like Trump does. Some Trump supporters know deep down they’ve been conned. They’ve seen the cruelty, the corruption, the chaos, but they’ve already invested years of their identity into defending him.

To walk away now would mean confronting shame, losing their community, and admitting they were wrong. And that’s terrifying to them, so instead, they dig in deeper.

And finally, and this one matters, Trump makes them feel seen. He tells them, they’re not after me, they’re after you. I’m just in the way. That line is emotional manipulation, but it works.

Because for millions of people who feel ignored, dismissed, and mocked by elites, Trump says, “You matter. You’re not crazy, they are.” He gives them belonging. And in a country where loneliness is rising and inequality is everywhere, belonging is everything.

So when people ask, “Why do people love him? Why would they follow him off a cliff?” It’s not just politics.

It’s psychology. It’s identity and it’s fear. This is deliberate. Trump didn’t create the cult. He just saw the cracks in our society, and he weaponized them. But here’s the thing.

Not everyone in that cult is unreachable. Some are too far gone, but others are on the edge, quiet, doubting, hurting. We don’t get them back with facts. We get them back by offering something Trump never will.

Real community, real care, and real solutions because people don’t join cults when they’re happy and secure. They join when they’re scared, isolated, and desperate for meaning.

So here’s your call to action. Keep speaking truth. Keep exposing the con. And when you can, offer people a way out that doesn’t begin with shame, but with dignity. This fight isn’t just about defeating Trump.

It’s about breaking the spell and building something better in its place. That’s how we get them in. That’s how we get them to abandon him.

Let’s do it.”

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